As a means of contributing to the growth and development of outdoor advertising in Nigeria, VacantBoards launched #Outdoor4Startups, an initiative designed to give brand exposure to start-up companies that serve the mass market.
The initiative is aimed at encouraging businesses and start-up companies in Nigeria to leverage on the efficacy of outdoor advertising in gaining massive brand exposure for their products/services as well as building brand identification and credibility among customers. It also seeks to correct the erroneous notion that outdoor advertising is specifically for big brands and companies and cannot be engaged in by start-ups or Small & Medium scale businesses.
To sign up, interested companies must meet the following criteria: must not be above 3 years old, must be Nigerian-based, must serve the Nigerian market, and must have a live product/service to offer (not an idea). The winner will be selected by the panel of judges comprising of brand consultants, marketing communicators, creative agencies, start-up enthusiasts and regulatory agencies based on clearly defined requirements.
Outdoor4startups is open to both technology and non-technology based companies and offers a free brand strategy session with Nigeria’s leading advertising and marketing agencies, access to cost effective outdoor advertising campaign positioned to reach your target audience and free campaign tracking and measurement of Return of Investment (ROI).
To flag off this initiative, VacantBoards is offering a free result-oriented outdoor advertising campaign to one Startup Company. Outdoor4Startups is a great opportunity for start-ups to get the needed exposure for business growth. Interested companies should visit www.vacantboards.com/outdoor4startups for more details.