It is no doubt commuters are used to seeing adverts by now. if you are a daily traveler chances are pretty good you will see an advert on the exterior of buses all trying to publicize goods and services. These buses seize the attention of probable clients and could generate sales for advertisers if the product […]
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Few weeks to the 2015 general elections, Lagos residents have continued to be overwhelmed by the several campaign posters and billboards of various political parties dotting the highways to compete for their attention, support and votes. In October 2014, an article appeared on our blog highlighting our expectations for outdoor advertising as the 2015 general elections […]
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The Lagos State Signage and Advertisement Agency (LASAA) launched its 2015 mobile advert sticker last Thursday 20th, November at the agency’s board Room. In his welcome note, Managing Director LASAA, Mr George Noah stated that “whilst LASAA continues to uphold it duties of regulating outdoor advertising to ultimately redefine the Lagos streetscape and skyline, the […]
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In transit advertising involves placement of adverts inside public transport vehicles. There are various ways in which this can be done. Adverts can be placed via installed LED screens, advertisers can also place posters on different compartments in the bus. In addition, advertisers can display their innovative prowess by designing creative adverts as indicated by […]
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